Comfort around the heel and toes is more important than super fancy design. Shipping speed is not everything, but extremely slow delivery is very annoying. The main things I look at for glasses are frame weight, hinge quality and lens coating. If a piece of jewelry keeps its color and does not irritate the skin, I consider it a win. Forums, blogs and communities create a kind of collective memory for shoppers.
If anyone is interested in real user experiences, I sometimes write short notes about the shops I test.
You can find one of the pages here:
[url=https://educhoice.co.uk/user/profile/155767]
click here
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In the past I have wasted money on items that looked good in photos but felt cheap in real life. Online shopping will always have a bit of risk, but experience makes it easier. Shipping speed is not everything, but extremely slow delivery is very annoying. Price is important to me, but quality and comfort are even more important in the long run. When it comes to eyewear, the small details really matter over time. If they ignore basic questions or reply with copy pasted text, I become suspicious. Good stitching usually means the item will not fall apart after one or two washes.
Hope this helps someone.